The Exact Growth System That Turned £611 Into 35 Qualified Moving Leads At £17.46 Each
We build and run the exact acquisition system behind that result (Offer, Meta Ads, Lead qualification, Tracking, Speed-to-lead, and Follow-up) for your moving company.
No obligation. Takes 2 minutes. · Built exclusively for UK moving companies
- 0:00 — New lead, 3-bed local moveCaptured
- 0:04 — Instant notification sentNotified
- 0:11 — Outbound call placedConnected
- 0:19 — Quote sent by emailDelivered
- Job confirmed for Sat, 14:00Booked ✓
The numbers behind the headline
This is the actual "Meta Ads Manager" report for the campaign that produced the result above — £611.15 in spend, 35 qualified leads and a £17.46 cost per lead.
£611.15 spend · 34,974 impressions · 688 clicks · 35 leads · £17.46 CPL
Source: Meta Ads Manager, 6 Aug 2026
We track spend → enquiries → cost per enquiry → qualified enquiries → quotes → bookings. Cheap leads that don't convert get investigated, not celebrated.
One operator. One industry.
I'm Khurram, founder of BookedMoves. I run Meta Ads campaigns specifically for moving and relocation companies — no juggling a dozen unrelated industries, no junior account manager touching your campaigns after the pitch call. Every client gets the same person from strategy to daily optimisation: me.
- ✓Meta Ads specialist
- ✓Moving-industry focus
- ✓Direct access — no account handoffs
- ✓Weekly performance reporting
Where the bookings leak out
They have a lead-quality and conversion problem — cheap enquiries that never answer, leads shopping four quotes at once, ads that stop working after a few weeks, and no structured follow-up.
Five modules, one system
Not generic Meta Ads management — a complete acquisition system built specifically for how people actually book a mover: Offer → Meta Ads → Lead Qualification → Tracking → Speed-to-Lead → Follow-Up → Optimisation.
The Moving Offer™
A compelling offer built around the customer's real pain point, service area and lead-qualification strategy — not 'we are a professional moving company, contact us today.'
The Qualified Lead Funnel™
A conversion path that captures move-from, move-to, move date, property size and service required — so your team gets enquiries it can actually quote, not just contacts.
Meta Ads Acquisition Engine™
Facebook & Instagram campaigns built around your service area, ideal customer and capacity — testing hooks, offers, creative angles and audiences, with winners scaled and weak concepts removed.
Speed-to-Lead System™
Immediate notification and fast follow-up the moment a lead lands, with SMS/WhatsApp/email automation where appropriate — the faster you respond, the less opportunity you leave for competitors.
Weekly Campaign Optimisation™
Every week we review spend, leads, CPL, lead quality, creative and audience performance, and budget allocation — then scale what works and cut what doesn't.
Fit check
This is for you if
- ✓A legitimate operating business
- ✓Serves a defined geographic area
- ✓Has capacity for additional moves
- ✓Can answer new enquiries quickly
- ✓Has a sales/quoting process
- ✓Willing to invest consistently in customer acquisition
- ✓Wants a predictable paid acquisition channel
This isn't for you if
- ✕Looking for £5/day ads with guaranteed results
- ✕Wants hundreds of cheap unqualified leads
- ✕Wants 'set it and forget it'
- ✕Expects overnight results
- ✕Just wants Facebook posts boosted
- ✕Wants a guaranteed number of booked moves regardless of sales performance
A full acquisition system
You're not buying ‘someone to manage Facebook Ads.’ You're getting a full acquisition system.
An offer positioned around what movers actually buy.
Campaign build, launch and daily management.
Structured hook, angle and format testing.
Move details captured before the enquiry reaches you.
Quality tracked to quotes and bookings, not clicks.
Instant notification and fast first contact.
Pixel, events and reporting wired end to end.
Budget, creative and audience reviewed every week.
Warm traffic brought back to enquire and book.
Scaling plan tied to your capacity and service area.
Proof from live accounts
These are the actual numbers pulled from Meta Ads Manager — not mockups, not cherry-picked best days.
- ✓£9,925.65 total Meta ad spend
- ✓653,059 impressions · 11,667 clicks
- ✓£8.65 average cost per lead
- ✓30 active campaigns managed
- ✓£17.46 average cost per lead
- ✓34,974 impressions · 688 clicks
- ✓Complete acquisition system deployed
- ✓Exported live from Meta Ads Manager
- ✓Qualified leads before they reach you
- ✓Speed-to-lead system cuts response time
- ✓Weekly optimisation keeps CPL trending down
- ✓Full-funnel tracking from click to booking
See the account, not the promise
30 campaigns, £9,925.65 in Meta ad spend → 653,059 impressions → 11,667 clicks → 1,148 moving leads → £8.65 average cost per lead — exported straight from the live ad account.
Common questions
How fast will I see results?
Most clients see their first qualified leads within the first 7–14 days of launch. The first 90 days are treated as a structured optimisation cycle: we test offers, audiences and creative, then scale what proves cheapest per qualified lead.
Do you work with small moving companies or only big ones?
We work with operating moving companies of all sizes — from single-van local movers to multi-branch teams. What matters more than size is capacity: you need to be able to answer new enquiries quickly and quote them properly.
How much should I budget for ads?
Advertising budget is separate from management. A recommended minimum starting ad budget is from £50/day, depending on your service area, competition, capacity and growth target. We’ll agree a realistic starting budget before anything goes live.
Will this growth system really help me get qualified leads in the winter?
Yes. Winter demand for moving services naturally dips, but the system is built to keep your pipeline full through targeted offers, retargeting warm traffic, and consistent creative testing. We optimise for qualified enquiries regardless of season, not just peak-month volume.
How do I get started?
Fill out the short application, then we’ll review your service area, current lead volume and capacity. If it looks like a fit, we’ll book a strategy call, build your custom acquisition plan, and launch the first campaign within days.